3 Ireland launched their Irish services today and there is a big discussion about the offerings happening on Boards.ie.
Much of the discussion is around shortcomings of the offerings and ways they could be improved - mostly from people disenchanted with the incumbent operators.
Much of this feedback would be invaluable to 3 Ireland - are they monitoring Boards.ie - I have my doubts.
Of course, what would make far more sense is if 3 ireland had a blog - that way the discussions could be happening on their website and they would be receiving directly the perceptions of their products from their potential clientbase.
Not to mention all the positive PR they’d create by demonstrating such an open and transparent culture.
Another opportunity wasted.
To the guys in 3 - if ye want a business blogging strategy, my contact details are on the right hand side of the page.
